A Dozen Cousins: Building a new digital platform for soulfully seasoned rice and beans.

We partnered with A Dozen Cousins to build a vibrant digital platform that brings their culturally inspired food to life online. Rooted in Brooklyn with flavors from the American South, Latin America, and the Caribbean, the brand needed a site that could fully unlock the power of paid social. We led creative direction, built social proof landing pages, and redesigned their Shopify Plus site to be conversion-focused, performance-optimized, and built for scale.

Areas of focus:
Creative Direction, Optimization, Social Proof Landing Pages, Website Design & Development, Content Creation