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The Lunar Solar Group breaks down barriers at the intersection of technology innovation and marketing expertise.

We’re a globally recognized growth consultancy,

01 /
Reignite DTC growth & reduce CAC: full funnel strategies unifying creative, media, and site optimization

Our cross-functional growth teams of platform experts execute end-to-end ecommerce strategies. In an ever changing and highly competitive ecommerce landscape, profitable growth comes from a unified approach backed by customer insights and rapid testing.

We connect touch points across the marketing mix and sales channels to drive scalable, sustainable, and profitable growth.

02 /
Drive In-Store Trial & Velocity: Digital To Shelf media programs that drive measurable in-store action

Brand building storytelling fused with direct-response performance marketing provides the foundation for action driving retail media programs. Our proprietary technology provides consumer insights and attribution solutions to connect your media budget to results.

Stop wasting money on impressions and start driving trackable changes to first time trial and in-store velocities.

03 /
Increase creative performance & velocity: we’re a data-driven creative powerhouse with full production capabilities

Precise creative execution, guided by a data-driven feedback loop to facilitate rapid creative testing. Through the collaborative efforts of our studio and performance creative teams, we possess the capabilities to proficiently craft an exhaustive range of asset types to fuel your marketing mix.

We produce captivating and diverse campaigns and ad testing programs that effectively amplify a brand.

04 /
Double customer lifetime value: comprehensive brand centric customer lifecycle management and retention programs

Beyond exceptional email and SMS execution, we build fully integrated retention and loyalty solutions that create revenue resilience and drive enterprise value. We’ve crafted unique subscription, membership, rewards, and referral programs for 100+ high growth brands from Olipop to ARMRA.

Drive sustainable and profitable omni-channel growth.

05 /
Restore profitability: turning around distressed ecommerce programs with contribution margin as the guiding KPI

Let our team cut the bloat out of your DTC and ecommerce programs and realign towards profitable and durable growth. We specialize in helping you restructure your DTC P&L by cutting technology costs, consolidating vendors, and bringing back stable pre-COVID financial performance.

technology studio,

TECHNOLOGY SOLUTION 001 /
Loyalty Landers
Loyalty Landers / 

Developed 2023

Our proprietary no-code landing page and experience builder allows teams to deploy new funnels in less than an hour. Rapid testing and personalized post-click experiences for every ad and email.

TECHNOLOGY SOLUTION 002 /
Stay AI
Stay AI /
Developed 2022

Incubated with Lunar, Stay AI reinvented how subscription programs are built and optimized. Manage subscription programs like performance channels with dozens of unique new-to-market features.

TECHNOLOGY SOLUTION 003 /
Mission Control / 

Developed 2021

Lunar’s proprietary internal data platform provides toolsets for identification and attribution, channel performance, financial forecasting, and always on brand health.

TECHNOLOGY SOLUTION 004 /
KnoCommerce
KnoCommerce /
Developed 2021

Seeing iOS 14 on the horizon, Lunar developed the premier post purchase surveying app for Shopify and pioneered using HDYHAU survey data for attribution. 


and full service digital agency.

SERVICE DIVISION 001 /
Red Giant

Acquisition strategies tailored by cross-functional growth teams of omni-channel experts. Connecting touch points across your marketing mix and sales channels, we smash growth goals by optimizing for the best financial outcomes online and in-store.

SERVICES /
  • Full-Funnel Acquisition, DTC & Digital to Shelf
  • Turnkey Media Buying (Social, Search…)
  • Paid Social (Meta, Influencer, TikTok…)
  • Paid Search (Google, YouTube…)
  • Performance Creative
  • Production (Photo, Video, & UGC)
SERVICE DIVISION 002 /
Enkore

Retention marketing to drive sustainable and profitable omni-channel growth with comprehensive, technology enabled, customer lifecycle management and retention strategies. Bringing together email, SMS, reviews, referral, customized loyalty and rewards programs to build revenue resilience and brand equity.

SERVICES /
  • Omnichannel Lifecycle & Loyalty Strategy
  • Email & SMS Management
  • Loyalty & Rewards Programs
  • Referral & Ambassador Programs
  • Subscription, Club, & Memberships
  • Mobile Apps & Push
  • Data & Technology Management
SERVICE DIVISION 003 /
No Sleep Studio

Website design, development, and optimization. Award winning and efficient — led by data, driven by performance. We make your marketing investments work harder by driving more revenue and action per site visitor.

SERVICES /
  • Ecommerce Strategy
  • UX Wireframing & UI Design
  • Development (Shopify, Webflow, WordPress…)
  • Conversion Rate & Revenue Optimization
  • Landing Page Development & Testing
  • Technology Management & App Optimization
  • Website Maintenance

We provide ecommerce and digital marketing services that drive transformational growth

Revenue Driven Online and In-Store
Client Satisfaction Across 500+ Engagements
Average Lift in Channel ROI in the First 30 Days
Successful Product Launches
New Clients from Current Client Referral
Client Retention Rate

for your favorite brands.

Launch
Obvi enewton Flans Lemon perfect Bec+bridge Honey Mama's Dunning Golf Mad rabbit Oliver Thomas Tiege Hanley Manna Kin
Scale
Olipop Meundies Bobos Ryze ENSO Rings Art of tea Homesick The webby awards Goal Zero Yasso BeeKeepers Naturals Squatty Potty
Transformation
Vita Coco Chomps Dickies Bodybuilding Greg Norman Bolthouse Farms Dashing Diva Nick Universe Pampers Grand Ole Opry Krave Backcountry

We help the bold grow beyond.

Doe Lashes: Optimizing the Customer Journey while Sending Fewer Emails.
We helped Doe Lashes work smarter, not harder, to drive 3x more revenue with Klaviyo with 10% fewer emails.
Lemon Perfect: Giving Lemon Perfect’s Ecomm Strategy a New Squeeze.
Lemon Perfect team turned to Lunar to revamp their website and help retain newly acquired customers.
Vita Coco: From Online Growth to IPO and Beyond.
Vita Coco needed to expand their reach to retain market share and prepare for their upcoming IPO.  Learn how Lunar supports Vita Coco’s continued growth.
Enso Rings: Designing a Digital Experience.
After a successful pitch on Shark Tank, Enso Rings needed to quickly scale up their online presence and develop a strong digital marketing strategy. 
The Lunar Solar Group Raises $6m Series A
October 1, 2024 — We’re thrilled to announce that Lunar has raised $6m from our venture partners and angel investors to continue to redefine digital marketing with new commerce enablement and martech projects. The funding will be used to build proprietary technology solutions for Lunar’s service groups focused on digital to retail media buying and AI applications.
Vita Coco: From Online Growth to IPO and Beyond.
Vita Coco needed to expand their reach to retain market share and prepare for their upcoming IPO.  Learn how Lunar supports Vita Coco’s continued growth.